Exploring Vibe Marketing: 10 Vibes That Hit Harder Than a Cold Email

LinkedIn is rife with vibe marketing hashtags.

And why not?

Brands are seeing real results: revenue, engagement, and yeah, a good dose of those sweet, sweet vanity metrics.

So, let me show you what vibe marketing is with 10 examples, aka ‘Vibes’ that just blew my mind!

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What is Vibe Marketing?

Vibe marketing in its early days referred to a shift in focus from features and rational persuasion to crafting a feeling or “atmosphere” around a brand.

But lately (2023-2044), vibe marketing is not just about customers but marketers themselves.

It all started when Andrej Karpathy popularised vibe coding (letting AI handle routine work so humans can “give in to the vibes”):

Soon, the marketers followed suit.

Simply put, vibe marketing is a break from strict protocols, endless meetings, narrow playbooks and traditional channels to an adventurous version of marketing teams who build all sorts of scrapers, AI automations, agentic AI, web apps, etc, for content creation, lead generation, scaled outreach and whatnot.

“A solo marketer sent hyper-personalised cold emails to thousands of accounts and brought in hundreds of leads in a single quarter.” That’s the poster child of vibe marketing for you.

Want a real-world vibe marketing flex from a business giant?

Take Heinz.

Their team asked AI to generate images of “ketchup bottles.”

And guess what? Almost every result looked like Heinz.

Soon, it became a viral, witty social campaign that celebrated Heinz’s iconic status (so iconic that even AI can’t imagine ketchup without Heinz).

The result?

A 15% jump in sales and one of the most memorable brand moments of the year.

But before we dive into the ‘Vibes’, you must know: Vibe marketing is not about shortcuts. It’s about AI-powered creative breakthroughs.

Let’s look at the ‘Vibes’ now.

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Vibe#1: Using Lovable to Turn Your Website into a Resource Powerhouse

With Lovable (a no-code dev platform), you can embed interactive tools right into your site that provide real value like calculators, checklists, ROI estimators, and mini workflows without writing a single line of code - the very reason why it's so ‘lovable’ for marketers. 

First, you can brainstorm what to build using AI (suggest o3 for better results) with this prompt:

"You are a [insert your expertise] working at [your company website]. You are tasked with generating 5 lead magnet ideas that can be used in our outbound and marketing campaigns. The lead magnets should be interactive and helpful to the prospect in their daily work. It should be able to do one or ideally all of the following things: - Make them money. - Save them money. - Save them time. My prospects are [insert ICP].” 

This will give you a bunch of ideas like:

• A savings calculator for marketing ops teams
• A “What Should I Automate?” quiz for SDRs
• A LinkedIn Ad ROI forecaster
• A checklist builder for RevOps clean-up
• A tool to compare pricing models across competitors

Then pick the strongest idea and get Lovable to work. 

It’s simple. Just enter the prompt regarding what you want to be built: 

The tool will give you a preview:

Now, there are three ways to publish it:

• Lovable’s Built-In Hosting: If you are not sure about putting the web app on your site yet, you can click publish on the top right, and you’ll get a URL. You can share this URL directly or link to it from your website.

• Push to GitHub (React-based deployment): Ideal if you want full design control or need to embed deeply into a React component.

• Use an iframe embed: Easiest method: just grab the URL generated after publishing your app via Lovable. Then add the following code in your website HTML where you want the app to appear:

<iframe src="https://your-app.lovable.app" width="100%" height="600" style="border:none;"></iframe>

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I built many web apps too:

Now they live on my site as embedded widgets.

Visitors plug in their numbers, get instant insights, and even download the report version.

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Vibe#2: Automate LinkedIn Posts with Memes Using Gumloop and Supermeme.ai

In B2B prospecting, familiarity wins.

If a prospect already knows your name, face, or ideas, your odds of getting a “yes” go way up.

That’s why being active on LinkedIn matters.

To stay consistent without burning out, you can automate LinkedIn post generation. 

And I’m not talking about generic text-based LinkedIn posts here, but about an automation that generates a post aligned with your brand identity, your writing style, and even fetches a relevant meme to add to the sweet :)

Here are the steps in the workflow as built in Gumloop:

• Trigger: A team member sends a message to a designated Slack channel.
  
  
• Content Selection: The system selects a random article from a repository of over 400 blog articles related to your niche.
  
  
• Brand Analysis: It scans your brand brief document to ensure alignment with your company's voice and messaging.
  
  
• Style Matching: The system analyzes a detailed list of LinkedIn post writing guidelines and reviews 20 LinkedIn posts that match your writing style.
  
  
• Post Generation: All this information feeds into a GPT model that generates a LinkedIn post draft.
  
  
• Title Summarization: The draft is summarized into a concise 3-4 word title.
  
  
• Meme Integration: Using the Supermeme.ai API, the system fetches a relevant meme based on the summarized title.
  
  
• Delivery: The final LinkedIn post draft, along with the meme, is sent back to the Slack channel for review.

If you really care about your presence on socials, this automation can be a lifesaver.

Now, if you are asking what other areas of your business need automation, here’s another tool I made - The Automation Workflow Bottleneck Analyzer:

You just have to answer the quiz, and the tool will reveal what automation you need.

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Vibe#3: Create Hollywood-Level Videos with Higgsfield or Veo3

Now this is where ‘Vibe Marketing’ starts to blow my mind for real.

Since Veo3 is not rolled out globally yet, I'll talk to you about Higgsfield.

With Higgsfield, you can create scroll-stopping, studio-style video skits in minutes without hiring actors, cameras, or editors in a few steps: 

1. Head over to Higgsfield AI

2. Click on the new Ads feature

3. Choose a cinematic style

4. Upload your photo

5. Hit generate 

And I’d say the videos generated are perfect for LinkedIn, X, or even paid ads, and most people on LinkedIn like Sebastien Jefferies agree:

You can check out the ad he made in 30 seconds in his post. 

In fact, a post by AI News Hub reported how the famous British Filmmaker Blake Ridder created a high-intensity car chase scene without expensive setups or stunt teams - just powerful VFX generated with Higgsfield AI.

And the filmmaker himself acclaimed the result to be “Hollywood level.”

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Vibe#4: Supercharge Your Blog Content with AirOps

SEO and maintaining a blog may not be dead, but they sure have become harder than ever. 

But AirOps changes that.

It helps you plan, draft, edit, and even refresh SEO blog content in a way less time, without sacrificing tone, accuracy, or depth.

Whether you’re a solo founder, content lead, or scrappy marketer wearing five hats, AirOps will keep your blog alive without you burning out.

You start by connecting your domain to the tool.

It analyses your brand’s niche, values, and competitors and gives a set of keywords. 

Then, just like Clay, you can run workflows like content brief generation, entire SEO-optimized article generation, etc., in the cells adjacent to your keywords:

The tool also searches for a stock image related to your keyword to be used as the blog post’s featured image.

All these workflows in AirOps are powered by LLMs like Perplexity, OpenAI’s ChatGPT, Gemini, etc

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Vibe#5: Vibe Marketing with Clay

Clay, with its intuitive UI and 100+ integrations for lead enrichment, has become a staple in modern AI-powered automation workflows.

LinkedIn is buzzing with marketers sharing creative ways they've used Clay to supercharge their outreach and revops. 

Here are the Top 7 examples:

1. Build Target Account Lists
Clay taps into 100+ data sources (like LinkedIn and Crunchbase) to build tailored lists.
Example: Scraped Instagram leads using Apify + Clay for niche campaigns.

2. Find Competitor Customers
Clay scrapes competitor websites to extract featured clients and enrich them.
Example: Used Claygent to extract and enrich competitor case study customers.

3. Clean & Validate Lead Data
Clay verifies emails, removes duplicates, and updates lead info in real-time.
Example: Cleaned and validated scraped leads, extracted final URLs for outreach.

4. Enrich Leads with Data Points
Clay pulls job titles, funding stage, tech stack, and more from multiple enrichment APIs.
Example: Enriched podcast and software leads with multiple data sources for better segmentation.

5. Score & Prioritize Accounts
Clay builds lead scoring logic using job role, funding, and engagement signals.
Example: Scored leads based on job roles, funding stage, and intent data for prioritization.

6. Write Personalized Copy at Scale
Clay uses ChatGPT + dynamic fields to generate emails or landing pages.
Example: Generated personalized outreach copy and landing pages using AI + CRM data.

7. Orchestrate Entire ABM Flow
Clay centralizes enrichment, lead scoring, and campaign routing in one place.
Example: Used Clay to orchestrate enrichment, lead scoring, and outbound campaigns end-to-end.

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Plus, I’d like to brag about one of my own Clay automations. It’s all about capitalizing on your LinkedIn presence (and your entire team’s, too).

Here’s the flow:

1. We use Teamfluence to track who viewed profiles or engaged with posts.

2. Then we send data to Clay via webhook to qualify based on deeper signals.

3. Finally, we use HeyReach to auto-view profiles + drop DMs in sequence.

The workflow is fully automated - always running in the background.

The only manual task? 

Please show up on LinkedIn ;)

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Vibe#6: AI-Powered CRM Cleaner

Even after placing Captcha and spam filters, spam enquiries can sneak into your website and follow through to your CRM.

But here’s a solution: An AI-Powered CRM Cleaner 

Here’s how the workflow works:

1. Creates a HubSpot list for contacts added in the last 24 hours
   
   
2. Pushes those records to Gumloop
   
   
3. Uses AI to review each one based on criteria like personal email, random strings, missing owner, etc.
   
   
4. Labels each record as “spam” or “legit”
   
   
5. Updates your CRM with the label
   
   
6. Creates a list of spam leads so they’re easy to exclude or delete

It runs quietly in the background and keeps your data healthy without extra effort, so you can concentrate on more meaningful stuff.

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Vibe#7: Custom LinkedIn Search with AI agents (Zapier)

This vibe is about a growth hacker who just turned LinkedIn into a search engine!

Philip Lakin, Head of Enterprise Innovation at Zapier, dumped all his LinkedIn contacts into a Zapier Table (which automatically enriches fields like company size and role). 

They he hooked up a Zapier AI Agent to query this data in plain language – e.g. “Find every Executive Assistant or Chief of Staff connected to a CEO in my network.” 

The agent returned a perfectly filtered list, effectively creating a bespoke LinkedIn search engine. 

This creative use of Zapier’s AI tables/agents let the team target prospects by role, company size or even recent interactions. This hack is all about making the best of the network you’ve spent years building. 

I mean, what if your ICPs were already your direct or indirect connections, right?

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Vibe#8: Turning Experts’ LinkedIn Presence to Your Pipeline with Meetalfred

One of the most overlooked opportunities in B2B marketing lies in leveraging audience signals from experts’ LinkedIn presence.

For instance, if you sell a productivity tool, folks who are digging into LinkedIn posts by productivity gurus are spot-on as the target users for your tool. They probably get what you’re trying to solve, and their recent activity shows they're ‘in-market’. 

That’s precisely the approach Michael Jackowski, founder of ZenABM, used to identify warm, high-intent leads. 

Here’s the flow:

• Scrape likes/comments from competitors’ and ABM experts’ LinkedIn posts using MeetAlfred
  
• Push engagement data into Clay
  
  • Filter by job titles (to match ICP)
    
  • Identify if accounts use HubSpot, Salesforce, or other key tools
    
• Cross-check companies on the LinkedIn Ads Library to see if they’re running paid campaigns (a strong intent signal)
  
• Enrich contact data and find verified emails
  
• Send warm leads to:
  
  • Smartlead for email campaigns
    
  • MeetAlfred again for LinkedIn outreach sequences

As a result of this hack, their outreach messages were personalized and relevant, and the outreach was pretty fresh/immediate too.

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Vibe#9: Digital Lead Enrichment Meets Traditional Mail!

Yet another vibe marketing gem I found on LinkedIn (in fact, the craziest one): Alex Berman, CEO at Galadon Gold, built a system that finds a lead’s address and sends them a physical letter!

The flow starts with Skip Trace (an APIFY actor) that finds a lead’s address as soon as they fill their name, email, and company in some form on your site. 

Then, after firmographic lead enrichment, ChatGPT writes a personalized pitch.

Another n8n automation then sends this pitch to Scribless.co (a mailing company), who then write the physical letter and mail it to the lead. 

This might not make much sense for all types of businesses, but most leads will surely love a handwritten letter sent to their door ;)

This was a high-level explanation of the workflow. For more granular details, you can check out his post. 

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Vibe#10: Fully Automated Newsletters

Running a daily newsletter sounds like a heavy lift to most founders. 

This is especially true for tech founders who are not language mavericks or simply have too much on their plates. 

But that changes if you outsource the entire workflow to guess who? 

AI!

Take Slidebean’s Nostalgia Newsletter. This newsletter with a huge subscriber base is (almost) completely built by GPT-4 + Zapier.

Here’s a concise representation of the flow :

• GPT-4 via Humanloop → Writes the newsletter sections
• Google Sheet → Triggers the workflow
•  Zapier → Pipes content into a prebuilt email template
• Zapier again → Sends the email on a daily schedule

The result? 

A daily, engaging newsletter that is written, formatted, and shipped without lifting a finger. This way, Slidebean cut down writing time to almost zero.

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The Final Vibe

Vibe marketing isn’t a tactic. It’s a new way of doing marketing.

Creative. Automated. Personal at scale.

From 100 AI bots stringed into an automation to handwritten mail triggered by lead forms, the playbook is wide open.

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